Ashley Michel started sewing regalia after her daughter was born in 2013.
“I wanted her to have the traditional attire but as a single mom, I couldn’t afford to purchase it from another artist,” said Michel.
“So I just kind of taught myself how to sew just for her and for me and eventually started getting orders from other people across Canada and the USA.”
Now, the businesswoman from Tk’emlúps te Secwépemc travels the powwow circuit with her company, 4 Generations Creations. Michel sells a variety of Indigenous products including ribbon skirt kits, beading supplies, stickers and apparel with her own designs and more.
Michel is currently in the semi-finals of Pow Wow Pitch — a program which supports Indigenous entrepreneurs across Turtle Island — in the people’s choice category.
If she wins, Michel will receive $1,000 and a place in the grand finale event, where the prize is $25,000 towards the winner’s business. Voting is open until Sept. 17.
‘I believe in my business’
This isn’t the first time Michel has competed in Pow Wow Pitch — she ran last year at Kamloopa Powwow and came in third place. She tried again at the Manito Ahbee Pow Wow but did not place.
This time, Michel said, “I’m not going to let that get me down.”
“I believe in my business,” she said. “So I decided to send in a video of my new and improved pitch to Pow Wow Pitch,” she said, which helped her reach the semi-finals this year.
She added that pitching her business was out of her comfort zone, describing herself as a naturally introverted, shy person. For the contest, contestants are given a limited amount of time to pitch their businesses to a panel of funders, similar to the show Dragon’s Den.
“So for me to go and public speak, especially about something I’m so passionate about, was really difficult and hard for me but, you know, I have to do it for my business,” Michel said.
She said her spot in the semi-finals is because of the support of the people.
“Having your community stand behind you and choose you and it’s really something powerful,” she said.
Growing business through stories
When she’s not on the powwow trail, Michel runs 4 Generations Creations out of her house on the Tk’emlúps reserve — however she is currently in the process of opening a storefront in downtown “Kamloops.”
“I never thought I would be able to have the purchasing power to purchase wholesale from other Indigenous businesses to carry them in my store, and I never even thought I would have a store to begin with,” she said.
“But now I’m able to support other Indigenous businesses. And that’s even a dream on its own. I’m going to have my own storefront, that’s a dream on its own. I made it to semi-finals for Pow Wow Pitch, that’s a dream on its own.”
Michel cited social media — TikTok specifically — as playing a huge role in her business’s growth.
“We’re natural storytellers, so for me, it’s really fun to create these one minute videos that share and explain what I’m doing behind the scenes or what I’m creating or just sending a message out there,” she said.
A few years ago, Michel had one of her TikTok videos showing her packaging orders of her sticker collection gain traction, which led to the collection selling out. After her Indigenous sticker collection sold out, she invested that money back into her business and bought a heat press.
She now has more than 167,000 followers on the app and, in June of this year, TikTok Canada added Michel to their first-ever list of Indigenous Visionary Voices. This list showcased nine Indigenous creators from all over “Canada” who are making an impact.
Following powwows for her daughter
Meanwhile, Michel still has events scheduled where she will be vending at powwows in the upcoming months.
“It’s something I’m passionate about and I enjoy doing and I can’t picture myself doing anything else, I just love it,” she said.
Powwows are an important part of Michel’s life and how she wants her daughter to grow up. One of the benefits of selling on the powwow trail is that she can support her daughter as she competes.
“It was really important for me to bring and raise my daughter in culture and language and to me that meant bringing her to powwows,” she said.
“That’s always been my dream and bringing her to these powwows across Canada has, kind of, in a sense healed my inner child and it just makes me so happy to see her out there.”
Michel says her daughter loves all types of dancing, having started as a Jingle dancer but now she prefers to dance Fancy.
“She’s out there every intertribal doesn’t matter how hot it is or how cold it is or who’s watching, she’s always wanting to be out there dancing.”
At the recent Speaking Our Truth Competition Pow Wow, Michel’s daughter was awarded the title of Junior Princess.
“I’ll never miss my daughter dance, I’ll always make sure I close down my booth or throw a blanket over my products and go run and videotape her,” she said.
“It kind of goes hand in hand with my business too because I’m able to support us and our travels and our journeys through my business by attending these powwows and vending there,” she said.
Michel notes that being around the traditional song and dance is a welcome presence, and describes hearing the drums as “really healing to me.”
Michel also warmly recalls the community of Indigenous people who look out for her and her business. She mentioned an Elder who once insisted on helping her to watch over the booth so she could watch her daughter dance.
“That’s just one story but other people on the powwow trail who have stepped up to help me or see me packing up by myself and will come and lend a hand,” she said
She added that “it’s so nice” to have people all over the powwow trail who are willing to help so she can watch her daughter proudly display the culture.
“Being able to do what I love, where I love, where I do my most healing and bringing my daughter along with me on this journey, it’s a full circle moment,” she said.
The post On the powwow trail, Secwépemc mother balances business with family: ‘I’ll never miss my daughter dance’ appeared first on IndigiNews.
In photos: Indigenous children and Youth take the spotlight at VIFW 2023
The future looked bright for the next generation at this year’s Vancouver Indigenous Fashion Week (VIFW), as children and Youth showcased their talents in modelling and design.
The event took place at the Queen Elizabeth Theatre over four nights last week — each with a different theme. VIFW is an annual event that began in 2017 as a way to promote and celebrate Indigenous fashion, arts and culture.
The third night on Nov. 22 had a theme of Indigenous Futures. After a territorial welcome, the lights dimmed and music vibrated the walls of the venue as Indigenous Youth from the Girls Who LEAP (Lead to Empower and Act with Purpose) program walked in their power on the runway.
As part of a mentorship program with VIFW, each girl designed and created their own shawl to showcase — embodying their hopes, dreams, and respective cultures. Their work was paired with the work of Nisg̱a’a designer Kevin Gosnell Designs.
Girls Who LEAP is a non-profit in “Vancouver” that provides leadership opportunities for Youth in the Downtown Eastside and Grandview Woodlands communities – both of which have a high population of urban Indigenous People. Photo by Aaron Hemens
Partnering with Indigenous models from Supernaturals Modelling, the Youth smiled, held back tears, and waved to their friends in the audience. Family members cheered for their children, grandchildren and great grandchildren.
For Kailani, a Youth who participated in the LEAP program, being mentored to create a shawl for VIFW was a dream come true, and a way to honour her family and culture.
Kailani says she wanted to honour her name, which means sea and sky in Hawaiian, as the inspiration for her design. “I created a blue sun with red, yellow, orange and purple arrows mimicking the course of the sunset. The blue sun represents the meeting point of the sea and the sky,” says Kailani. Photo by Aaron Hemens
“I grew up seeing my aunt dance in her beautiful regalia,” said Kailani.
“My aunt Rebecca influences me especially because many designs are based around powwow culture.”
Kailani’s aunt is Kwakiutł, Dzawada’enuxw and Skwxwú7mesh designer Rebecca Baker-Grenier, who also showcased her clothing designs during VIFW. Another aunt of Kailani’s, Himalkas Pam Baker, also showcased her fashions.
Girls Who LEAP models show off their shawls on the runway. Photo by Aaron Hemens
The founder and artistic director of VIFW, Joleen Mitton, was in the audience, dancing and cheering for the Youth and their creations.
Her work in creating VIFW was recently featured in the short film Ancestral Threads, which premiered at HotDocs in 2023.
The behind the scenes look at how VIFW began, and all of the work that goes into curating a show, and the people Mitton has brought along with her.
The former international model, who is Cree, has deep roots in “Vancouver” mentoring Indigenous Youth. For Mitton, she credits her kokum for inspiring her to serve the community.
Joleen Mitton (front), the founder of VIFW, poses on the runway during the Girls Who LEAP finale. Photo by Aaron Hemens
Opening the show, Mitton wore a jumpsuit with the slogan “the future is Indigenous” on the back before changing looks later in the night.
“You’ve got to appreciate the outfit,” she said. “This was made by the Youth. They are our future.”
Angela Howe-Parrish of Choke Cherry Creek, who is Apsaalooke (Crow) and Amskapi Piikani (Blackfeet), shared her new Apsáalooke Collection, which featured vibrant colours, geometric patterns and Elk tooth prints. Photo by Aaron Hemens
Owen Unruh, a Two-Spirit Cree model, dancer and content creator, in Choke Cherry Creek Designs. Photo by Aaron Hemens
During a showcase for the Heiltsuk-owned streetwear brand HSTRYMKRS, models wearing jerseys, cargos and statement-making jewelry by Copper Canoe Woman danced to hip hop music and hyped up the crowd as they walked the runway, prompting loud cheers.
Fashion Brand HSTRYMKRS shared spray paint designs that read “Young Matriarch” and “The Youth are the Future.” Photo by Aaron Hemens
The cheers became louder as a model wearing a graffiti-painted gown emblazoned with the words “The Youth are Sacred” and “The Youth are the Future” walked out with three children who wore shirts with the slogans “Youth Matriarch.”
A model with HSTRYMKRS poses on the runway in front of cheerful audience members. Photo by Aaron Hemens
“How many more times am I going to cry tonight?” said the event’s host Kiefer Collison, after the showcase was over. “That was absolutely beautiful.”
A spectator raises their fist in the air in solidarity with HSTRYMKRS models. Photo by Aaron Hemens
The themes for the other nights of VIFW were the opening Red Dress Event, All My Relations and Spirit of the West Coast.
“My people, you are so beautiful and so strong,” said Rueben George of Tsleil-Waututh Nation, who gave a territorial welcome with his children Cedar and Kayah.
“This is a celebration, because how we look is to the future.”
The show was opened by Rueben George of the Tsleil-Waututh Nation (TWN) and his children Cedar and Kayah. “We’re taking it back,” says George. “This is a presentation of our future, of who we are.” Photo by Aaron Hemens
With files from Aaron Hemens and Cara McKenna
The post In photos: Indigenous children and Youth take the spotlight at VIFW 2023 appeared first on IndigiNews.
SD67 career fair connects Indigenous students with professional mentors
During a career fair in “Penticton” last week, Indigenous secondary school students heard from 26 mentors working in different industries — giving the Youth an opportunity to learn about various professional pathways.
The event was the first-ever Indigenous Career Fair held by School District 67’s (SD67) Indigenous Parent Group, planned in collaboration with the district’s Indigenous Education Program and held at Princess Margaret Secondary School.
It aimed to bridge the gap between post-secondary aspirations and alternative career paths, and set Indigenous Youth up for success after high school.
The Youth learned about various industries from professionals including water technicians, Youth and family workers, teachers, artists and more.
Along with covering the event as a journalist on Nov. 16, I also represented my industry as a mentor, talking to the Youth in Grades 8 to 12 about my career as a freelance storyteller contributing to IndigiNews and Global Okanagan. I shared with them what it means to me to tell these impactful stories as a member of Penticton Indian Band (PIB).
Another of the mentors, Whitney Cardenas, is also a member of PIB and works for the nation’s fire department. She told me that before she became a firefighter, attended a similar career fair to explore different job paths.
Now, she is eager to encourage the next generation of Indigenous Youth who are trying to decide which career path to choose.
“I’m pretty proud of myself to be named as one of the Indigenous role models, and I’m excited to talk to the Youth and tell them why I do what I do,” said Cardenas.
“I’m here to help encourage them to know that there are options out there and how easy it is to get into these careers and how they can make a living.”
Students at SD67’s Indigenous Career Fair at Princess Margaret Secondary School on Nov 16. Photo by Athena Bonneau
As a mother of two young children, Cardenas shared her passion for building a sense of community, emphasizing the importance of involving youth in trades for real-world experience.
“I never saw myself in this position with the fire brigade but I love it. I feel it’s something that I’m going to continue doing for a long while,” said Cardenas.
Cardenas encouraged Youth who may be interested in the trades to “come as you are and experience it firsthand” — embodying the inclusive and supportive spirit at the heart of the Indigenous Career Fair.
Dustin Hyde, the District Principal of Indigenous Education and Equity for SD67, highlighted the importance of broad representation of Indigenous workers across different sectors at the event.
“There was a parent who said, ‘my daughter wants to study medicine’ and it would be wonderful if there was an Indigenous doctor here,” said Hyde, who is Métis.
“We plan to broaden our role models next year and the hope and the dream would be that we just continue to offer more opportunities.”
Christy Tiessen, a member of the Indigenous Parent Group and organizer of the Career Fair, said the group will continue to meet monthly to find different ways to encourage Indigenous youth to see themselves in different career paths aside from only the traditional university route.
“If one kid walked out of here tonight and says, ‘I know what I want to do, that’s what I’m going to do’ and now they have a passion to move forward — that’s the goal,” said Tiessen.
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For 18-year-old syilx basketball star, sports and mental health intersect
Just down the road from where sk’ik’aycin Peter Waardenburg Jr. grew up is one of his favourite safe spaces — the Westbank First Nation’s (WFN) basketball court.
The sport is more than just a means of keeping active or staying connected with his community — it’s his go-to coping mechanism to help navigate whatever challenges may present themselves.
So whenever he needs to clear his mind and ground himself, the 18-year-old will head to outdoor facility in syilx homelands and spend time shooting hoops.
“Whenever I feel down or need to feel motivated, I’ll come out,” says Waardenburg Jr., who is a member of Lower Similkameen Indian Band.
“It allows me to get away from whatever I need, to create a space for myself.”
Waardenburg Jr. was raised by a community of basketball players. His family started Syilx Basketball long before he was born — some of his earliest memories are of him watching his older brother Treyton, his older cousins and his dad play.
In addition to Treyton, his favourites included local Syilx Basketball league legends Jesse Vissia and Skye Terbasket, with his mom even gifting him a poster of the latter for Christmas one year.
“I always liked to watch and analyze more than I liked to play when I was younger. I was a little shy,” he recalled.
But Waardenburg Jr. was playing ball by the time he was five years old. Throughout his 13-year career, he’s generally played the point guard position, sometimes switching to shooting guard if needed.
At one point, he also played competitive baseball, where his time as a pitcher taught him patience and how to keep himself calm.
“That helped me later on with basketball: being a point guard and calm on the floor, kind of leading,” he said.
Basketball has introduced him to a new world of different clubs, tournaments and communities throughout North America — he’s played with the Jr. Heat Boys Basketball Club, Okanagan Valley Elite, GW Hoops, the Similkameen Men’s team, and Syilx Basketball for both the Junior and regular All Native Basketball tournaments.
He’s also represented Team BC twice in the North American Indigenous Games (NAIG) — first in 2017, where the team placed second, and this past spring, where he was the starting point guard for the team, who finished third.
In 2022, he was part of the Syilx Basketball team that won the All Native Youth Basketball Tournament, which also saw him earn the MVP award. He competed again in this year’s Junior All Native, where he was the top scorer and was named an all-star, helping his team place second.
“Basketball allowed me to stay connected, especially to culture. With the All Native and with the Junior All Native, it brings you towards different tribes and bands,” he said.
A special highlight in his career was when he played with his older brother and his younger brother on a Men’s Similkameen Basketball team that his dad coached.
“When you’re surrounded by friends and family, and they’re playing basketball, it just makes you realize how much you’re loved,” he said.
This past August, Waardenburg Jr. was named as one of three syilx Okanagan recent high school graduates to receive a Syilx Siya Bursary Award from the Okanagan Nation Alliance (ONA), for demonstrating “a willingness to dream big for themselves, their Nation, their community, and/or their family.”
Applicants for the bursary award were tasked with writing about overcoming a difficult moment in their lives. In his application, he wrote about losing his cousins to mental health challenges and how sports — basketball in particular — helped him cope.
“I definitely believe sports help with mental health. I’ve seen it help me through the roughest times,” said Waardenburg Jr., who graduated from Mount Boucherie Secondary School.
He said while opening up about loss was difficult, he has worked through many of the emotions involved with the grieving process.
“My two bros that I lost, they played a lot of basketball. I grew up playing with them,” he said.
Now, he is working his way through his first-year studies at Okanagan College’s business administration program. Waardenburg Jr. said he’s keen on promoting Indigenous sports more — he said he’d like to teach and coach other Indigenous Youth someday.
Speaking from his own experience, he encouraged those struggling with mental health to try and pick up a sport because you never know who you’ll meet that may help you down the road.
“It can also just make you realize that there’s more to life,” he said.
“Honestly, it could save someone.”
The post For 18-year-old syilx basketball star, sports and mental health intersect appeared first on IndigiNews.
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